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    Shields v. Zuccarini
    Filed June 15, 2001
    
    UNITED STATES COURT OF APPEALS
    FOR THE THIRD CIRCUIT
    
    No. 00-2236
    
    JOSEPH C. SHIELDS, individually
    and trading as THE JOE CARTOON
    COMPANY
    
    v.
    
    JOHN ZUCCARINI, individually
    and trading as CUPCAKE CITY;
    NETWORK SOLUTIONS, INC.;
    INTERNET CORPORATION, FOR
    ASSIGNED NAMES AND NUMBERS
    
    John Zuccarini, Individually
    and trading as Cupcake City,
    
           Appellant
    
    Appeal from the United States District Court
    for the Eastern District of Pennsylvania
    (D.C. No. 00-cv-00494)
    District Judge: Honorable Stewart Dalzell
    
    Argued: April 24, 2001
    
    Before: BARRY, AMBRO and ALDISER T, Circuit Judges.
    
    (Filed: June 15, 2001)
    
           Howard M. Neu (Argued)
           1152 North University Drive
           Pembroke Pines, Florida 33024
    
           ATTORNEY FOR APPELLANT
    
    
    
    
           Michael P. Coughlin
           William J. Levant (Argued)
           KAPLIN STEWART MELOFF
           REITER & STEIN, P.C.
           350 Sentry Parkway, Building 640
           P.O. Box 3037
           Blue Bell, Pennsylvania 19422-1240
    
           ATTORNEYS FOR APPELLEE
    
    OPINION OF THE COURT
    
    ALDISERT, Circuit Judge.
    
    John Zuccarini appeals from the district court's grant of
    summary judgment and award of statutory damages and
    attorneys' fees in favor of Joseph Shields under the new
    Anticybersquatting Consumer Protection Act ("ACPA" or
    "Act"). In this case of first impression in this court
    interpreting the ACPA, we must decide whether the district
    court erred in determining that r egistering domain names
    that are intentional misspellings of distinctive or famous
    names constitutes unlawful conduct under the Act. W e
    must decide also whether the district court abused its
    discretion by assessing statutory damages of $10,000 per
    domain name. Finally, we must decide whether the court
    erred in awarding attorneys' fees in favor of Shields based
    on its determination that this case qualified as an
    "exceptional" case under the ACPA. W e affirm the judgment
    of the district court.
    
    The district court had jurisdiction pursuant to 28 U.S.C.
    S 1331. This court has jurisdiction by virtue of 28 U.S.C.
    SS 41 and 1291.
    
    I.
    
    Shields, a graphic artist from Alto, Michigan, creates,
    exhibits and markets cartoons under the names "Joe
    Cartoon" and "The Joe Cartoon Co." His cr eations include
    the popular "Frog Blender," "Micro-Gerbil" and "Live and
    Let Dive" animations. Shields licenses his cartoons to
    
                                    2
    
    
    others for display on T-shirts, coffee mugs and other items,
    many of which are sold at gift stores acr oss the country. He
    has marketed his cartoons under the "Joe Cartoon" label
    for the past fifteen years.
    
    On June 12, 1997, Shields registered the domain name
    joecartoon.com, and he has operated it as a web site ever
    since. Visitors to the site can download his animations and
    purchase Joe Cartoon merchandise. Since April 1998, when
    it won "shock site of the day" from Macr omedia, Joe
    Cartoon's web traffic has increased exponentially, now
    averaging over 700,000 visits per month.
    
    In November 1999, Zuccarini, an Andalusia,
    Pennsylvania "wholesaler" of Internet domain names,1
    registered five world wide web variations on Shields's site:
    joescartoon.com, joecarton.com, joescartons.com,
    joescartoons.com and cartoonjoe.com. Zuccarini's sites
    featured advertisements for other sites and for credit card
    companies. Visitors were trapped or"mousetrapped" in the
    sites, which, in the jargon of the computer world, means
    that they were unable to exit without clicking on a
    succession of advertisements. Zuccarini received between
    ten and twenty-five cents from the advertisers for every
    click.
    
    In December 1999, Shields sent "cease and desist" letters
    to Zuccarini regarding the infringing domain names.
    Zuccarini did not respond to the letters. Immediately after
    Shields filed this suit, Zuccarini changed thefive sites to
    "political protest" pages and posted the following message
    on them:
    
           This is a page of POLITICAL PROTEST
    
           - Against the web site joecartoon.com -
    
           joecartoon.com is a web site that depicts the mutilation
           and killing of animals in a shockwave based cartoon
           format -- many children are inticed [sic] to the web
           site, not knowing what is really there and then
           encouraged to join in the mutilation and killing
    _________________________________________________________________
    
    1. "Wholesaling" refers to the practice of acquiring multiple domain
    names with the intent to profit from them.
    
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           through use of the shockwave cartoon pr esented to
           them.
    
           - Against the domain name policys [sic] of ICANN -
    
           - Against the Cyberpiracy Consumer Protection Act -
    
           As the owner of this domain name, I am being sued by
           joecartoon.com for $100,000 so he can use this domain
           to direct more kids to a web site that not only
           desensitizes children to killing animals, but makes it
           seem like great fun and games.
    
           I will under no circumstances hand this domain name
           over to him so he can do that.
    
           I hope that ICANN and Network Solutions will not
           assist him to attaining this goal.
    
           -Thank You-
    
    Shields v. Zuccarini, 89 F. Supp. 2d 634, 635-636 (E.D. Pa.
    2000).
    
    Shields's Complaint invoked the ACPA as well as federal
    and state unfair competition law and sought injunctive
    relief, statutory damages and attorneys' fees. The
    Complaint originally named Network Solutions, Inc. and the
    Internet Corporation for Assigned Names and Numbers as
    defendants, but on February 11, 2000, Shields filed a
    voluntary notice of dismissal with respect to these
    defendants.
    
    On March 17, 2000, the district court denied Shields's
    Motion for Summary Judgment,2 holding that Zuccarini
    _________________________________________________________________
    
    2. With respect to Shields's Motion for Summary Judgment on the ACPA
    claim, the district court noted the following:
    
           (k) While this [Zuccarini's admission that he registered variations
           of "joecartoon.com" because they were confusingly similar]
           would seem to be clear evidence of Zuccarini's bad faith, he
           claims in his response to the motion for summary judgment
           that his use of the variations was fair and lawful, and that he
           is using the domain names `for the purpose of exercising his
           First Amendment rights of protest against the Plaintiff 's domain
           which has objectionable and offensive material.'
    
                                    4
    
    
    had raised a material issue of fact under the ACP A. After
    affording the parties a brief time for expedited discovery,
    the court held a hearing on Shields's request for injunctive
    relief. On March 22, 2000, the court enter ed a preliminary
    injunction in favor of Shields, which requir ed Zuccarini to
    transfer the infringing domain names to Shields and to
    refrain from "using or abetting the use of " the infringing
    domain names or any other domain names substantially
    similar to Shields's marks.
    
    On May 2, 2000, Shields filed a Renewed Motion for
    Summary Judgment. Zuccarini filed no response. On June
    5, 2000, the court entered an Order granting summary
    judgment in favor of Shields, holding that Zuccarini had
    registered five variations of Shields's name willfully, in bad
    faith, and in violation of the Act. On June 16, 2000, Shields
    filed a Motion for Attorneys' Fees and Costs pursuant to 15
    U.S.C. S 1117(a). Zuccarini opposed the Motion contending
    that his conduct did not rise to the level of exceptional
    circumstances and that the injunction pr ovided Shields
    with adequate relief.
    
    On July 18, 2000, the district court entered an Order
    and Judgment awarding statutory damages in the amount
    of $10,000 for each infringing domain name and attor neys'
    fees and costs in the amount of $39,109.46. Zuccarini filed
    a timely Notice of Appeal on July 26, 2000.
    
    II.
    
    We conduct plenary review of a grant of summary
    judgment, applying the same standard as the district court.
    Watson v. Eastman Kodak Co., 235 F .3d 851, 854 (3d Cir.
    2000). "Summary judgment is properly granted if `the
    pleadings, depositions, answers to interrogatories, and
    _________________________________________________________________
    
           (l)  We find that Zuccarini's claim of fair use creates a genuine
           issue of material fact precluding summary judgment at this
           point, particularly since he only recently retained counsel and
           had not yet had a full opportunity to take discovery or
           formulate his defense.
    
    App. at 249 (emphasis added) (internal citations omitted).
    
                                    5
    
    
    admissions on file, together with the affidavits, if any, show
    that there is no genuine issue as to any material fact and
    that the moving party is entitled to judgment as a matter of
    law.' " Celotex Corp. v. Catrett , 477 U.S. 317, 323 (1986)
    (quoting Rule 56(c), Federal Rules of Civil Pr ocedure). If the
    moving party meets the initial burden of showing that there
    is no genuine issue of material fact, the bur den shifts to the
    non-moving party to set forth specific facts showing the
    existence of such an issue for trial. Rule 56(e), Federal
    Rules of Civil Procedure. In reviewing the district court's
    grant of summary judgment, we must view the evidence in
    the light most favorable to the non-moving party. See
    Anderson v. Liberty Lobby, Inc., 477 U.S. 242, 255 (1986).
    We review a trial court's award of statutory damages for
    abuse of discretion. Nihon Keizai Shimbun, Inc. v. Comline
    Business Data, Inc., 166 F.3d 65, 74 (2d Cir. 1999). Our
    review of the scope and the meaning of the ter m
    "exceptional," as used in 15 U.S.C. S 1117(a), is plenary.
    Securacomm Consulting, Inc. v. Securacom, Inc., 224 F.3d
    273, 279 (3d Cir. 2000).
    
    III.
    
    On November 29, 1999, the ACPA became law, making it
    illegal for a person to register or to use with the "bad faith"
    intent to profit from an Internet domain name that is
    "identical or confusingly similar" to the distinctive or
    famous trademark or Internet domain name of another
    person or company. See 15 U.S.C. S 1125(d) (Supp. 2000).
    The Act was intended to prevent "cybersquatting," an
    expression that has come to mean the bad faith, abusive
    registration and use of the distinctive trademarks of others
    as Internet domain names, with the intent to profit from
    the goodwill associated with those trademarks. See S. Rep.
    No. 106-140 (1999), 1999 WL 594571, at *11-18. Under the
    ACPA, successful plaintiffs may r ecover statutory damages
    in an amount to be assessed by the district court in its
    discretion, from $1,000 to $100,000 per domain name. See
    15 U.S.C. S 1117(d) (Supp. 2000). In addition, successful
    plaintiffs may recover attorneys' fees in "exceptional" cases.
    See id. at S 1117(a).
    
                                    6
    
    
    In Shields's Renewed Motion for Summary Judgment for
    relief under the Act, he asked the district court to (1)
    permanently enjoin Zuccarini from using the infringing
    domain names and any other domain names substantially
    similar thereto; (2) direct Zuccarini to transfer the
    infringing domain names to Shields; and (3) awar d
    attorneys' fees and statutory damages under 15 U.S.C.
    S 1117(a) and (d), respectively.
    
    In deciding whether to grant a permanent injunction, the
    district court must consider whether: (1) the moving party
    has shown actual success on the merits; (2) the moving
    party will be irreparably injured by the denial of injunctive
    relief; (3) the granting of the permanent injunction will
    result in even greater harm to the defendant; and (4) the
    injunction would be in the public interest. See ACLU v.
    Black Horse Pike Reg'l Bd. of Educ., 84 F .3d 1471, 1477 nn.
    2-3 (3d Cir. 1996).
    
    A.
    
    To succeed on his ACPA claim, Shields was required to
    prove that (1) "Joe Cartoon" is a distinctive or famous mark
    entitled to protection; (2) Zuccarini's domain names are
    "identical or confusingly similar to" Shields's mark; and (3)
    Zuccarini registered the domain names with the bad faith
    intent to profit from them. See 15 U.S.C. S 1125 (d)(1)(A); cf.
    Sporty's Farm L.L.C. v. Sportsman's Market Inc., 202 F.3d
    489, 497-499 (2d Cir. 2000).3
    _________________________________________________________________
    
    3. Section 1125(d)(1)(A) of the Act provides in relevant part:
    
           A person shall be liable in a civil action by the owner of a mark . . .
           if, without regard to the goods or services of the parties, that person
    
           (i)  has a bad faith intent to profit from that mark, including a
           personal name which is protected as a mark under this
           section; and
    
           (ii) registers, traffics in, or uses a domain name that --
    
             (I)  in the case of a mark that is dist inctive at the time of
           registration of the domain name, is identical or
           confusingly similar to that mark;
    
             (II) in the case of a famous mark that is famous at the time
           of registration of the domain name, is identical or
           confusingly similar to or dilutive of that mark.
    
                                    7
    
    
    1.
    
    Under S 1125(d)(1)(A)(ii)(I) and (II), the district court first
    had to determine if "Joe Cartoon" is a"distinctive" or
    "famous" mark and, therefore, is entitled to protection
    under the Act. The following factors may be consider ed
    when making this inquiry:
    
           (A) the degree of inherent or acquir ed distinctiveness of
           the mark; (B) the duration and extent of use of the
           mark in connection with the goods or services with
           which the mark is used; (C) the duration and extent of
           advertising and publicity of the mark; (D) the
           geographical extent of the trading area in which the
           mark is used; (E) the channels of trade for the goods or
           services with which the mark is used; (F) the degr ee of
           recognition of the mark in the trading ar eas and
           channels of trade used by the marks' owner and the
           person against whom the injunction is sought; (G) the
           nature and extent of use of the same or similar marks
           by third parties.
    
    15 U.S.C. S 1125(c)(1).
    
    Shields runs the only "Joe Cartoon" operation in the
    nation and has done so for the past fifteen years. This
    suggests both the inherent and acquired distinctiveness of
    the "Joe Cartoon" name. In addition to using the "Joe
    Cartoon" name for fifteen years, Shields has used the
    domain name joecartoon.com as a web site since June
    1997 to display his animations and sell products featuring
    his drawings. The longevity of his use suggests that"Joe
    Cartoon" has acquired some fame in the marketplace. The
    New York Times ran a page one story that quoted Shields
    and cited Joe Cartoon. See Andrew Pollack, Show Business
    Embraces the Web, But Cautiously, N.Y . Times, Nov. 9,
    1999, at A1.
    
    Joe Cartoon T-shirts have been sold acr oss the country
    since at least the early 1990s, and its products appear on
    the web site of at least one nationally known r etail chain,
    Spencer Gifts. Shields has advertised in an online humor
    magazine with a circulation of about 1.4 million. The Joe
    Cartoon web site receives in excess of 700,000 visits per
    month, bringing it wide publicity. According to Shields,
    
                                    8
    
    
    word-of-mouth also generates considerable inter est in the
    Joe Cartoon site. Shields trades nationwide in both real
    and virtual markets. The web site gives Joe Cartoon a
    global reach. Shields's cartoons and mer chandise are
    marketed on the Internet, in gift shops and at tourist
    venues. The Joe Cartoon mark has won a huge following
    because of the work of Shields. In light of the above, we
    conclude that "Joe Cartoon" is distinctive, and, with
    700,000 hits a month, the web site "joecartoon.com"
    qualifies as being famous. Therefore, the trademark and
    domain name are protected under the ACP A.
    
    2.
    
    Under the Act, the next inquiry is whether Zuccarini's
    domain names are "identical or confusingly similar" to
    Shields's mark. The domain names --joescartoon.com,
    joecarton.com, joescartons.com, joescartoons.com and
    cartoonjoe.com -- closely resemble "joecartoon.com," with a
    few additional or deleted letters, or, in the last domain
    name, by rearranging the order of the wor ds. To divert
    Internet traffic to his sites, Zuccarini admits that he
    registers domain names, including the five at issue here,
    because they are likely misspellings of famous marks or
    personal names.4 The strong similarity between these
    domain names and joecartoon.com persuades us that they
    are "confusingly similar." Shields also produced evidence of
    Internet users who were actually confused by Zuccarini's
    sites. See, e.g., Pltf 's Exh. 22, at [4] (copy of an email
    stating, "I tried to look up you[r] website yesterday
    afternoon and a protest page came up. W ill I have trouble
    entering the site at times because of this?").
    
    On appeal, Zuccarini argues that registering domain
    names that are intentional misspellings of distinctive or
    famous names (or "typosquatting," his ter m for this kind of
    conduct) is not actionable under the ACPA. Zuccarini
    contends that the Act is intended to prevent
    _________________________________________________________________
    
    4. Zuccarini testified that he was amazed to learn that "people mistype
    [domain names] as often as they do," and thus variants on likely search
    names would result in many unintended visitors to his sites. Shields, 89
    F. Supp. 2d at 640.
    
                                    9
    
    
    "cybersquatting," which he defines as r egistering someone's
    famous name and trying to sell the domain name to them
    or registering it to prevent the famous person from using it
    themselves. This argument ignores the plain language of
    the statute and its stated purpose as discussed in the
    legislative history.
    
    The statute covers the registration of domain names that
    are "identical" to distinctive or famous marks, but it also
    covers domain names that are "confusingly similar" to
    distinctive or famous marks. See 15 U.S.C.
    S 1125(d)(1)(A)(ii)(I), (II). A reasonable interpretation of
    conduct covered by the phrase "confusingly similar" is the
    intentional registration of domain names that are
    misspellings of distinctive or famous names, causing an
    Internet user who makes a slight spelling or typing error to
    reach an unintended site. The ACPA's legislative history
    contemplates such situations:
    
           [C]ybersquatters often register well-known marks to
           prey on consumer confusion by misusing the domain
           name to divert customers from the mark owner's site to
           the cybersquatter's own site, many of which ar e
           pornography sites that derive advertising r evenue
           based on the number of visits, or "hits," the site
           receives. For example, the Committee was infor med of
           a parent whose child mistakenly typed in the domain
           name for `dosney.com,' expecting to access the family-
           oriented content of the Walt Disney home page, only to
           end up staring at a screen of hardcor e pornography
           because a cybersquatter had registered that domain
           name in anticipation that consumers would make that
           exact mistake.
    
    S. REP. NO. 106-140 (1999), 1999 WL 594571, at *15
    (emphasis added).
    
    Although Zuccarini's sites did not involve por nography,
    his intent was the same as that mentioned in the legislative
    history above -- to register a domain name in anticipation
    that consumers would make a mistake, thereby increasing
    the number of hits his site would receive, and,
    consequently, the number of advertising dollars he would
    gain. We conclude that Zuccarini's conduct here is a classic
    
                                    10
    
    
    example of a specific practice the ACPA was designed to
    prohibit. The district court properly found that the domain
    names he registered were "confusingly similar."
    
    3.
    
    The final inquiry under the ACPA is whether Zuccarini
    acted with a bad faith intent to profit fr om Shields's
    distinctive and famous mark or whether his conduct falls
    under the safe harbor provision of the Act. Section
    1125(d)(1)(B)(i) provides a non-exhaustive list of nine
    factors for us to consider when making this deter mination:
    
           (I) the trademark or other intellectual property rights of
           the person, if any, in the domain name; (II) the extent
           to which the domain name consists of the legal name
           of the person or a name that is otherwise commonly
           used to identify that person; (III) the person's prior use,
           if any, of the domain name in connection with the bona
           fide offering of any goods or services; (IV) the person's
           bona fide noncommercial or fair use of the mark in a
           site accessible under the domain name; (V) the
           person's intent to divert consumers from the mark
           owner's online location to a site accessible under the
           domain name that could harm the goodwill r epresented
           by the mark, either for commercial gain or with the
           intent to tarnish or disparage the mark, by cr eating a
           likelihood of confusion as to the source, sponsorship,
           affiliation, or endorsement of the site; (VI) the person's
           offer to transfer, sell, or otherwise assign the domain
           name to the mark owner or any third party for
           financial gain without having used, or having an intent
           to use, the domain name in the bona fide of fering of
           any goods or services, or the person's prior conduct
           indicating a pattern of such conduct; (VII) the person's
           provision of material and misleading false contact
           information when applying for the registration of the
           domain name, the person's intentional failur e to
           maintain accurate contact information, or the person's
           prior conduct indicating a pattern of such conduct;
           (VIII) the person's registration or acquisition of multiple
           domain names which the person knows are identical or
           confusingly similar to marks of others that ar e
    
                                    11
    
    
           distinctive at the time of registration of such domain
           names, or dilutive of famous marks of others that ar e
           famous at the time of registration of such domain
           names, without regard to the goods or services of the
           parties; and (IX) the extent to which the mark
           incorporated in the person's domain name registration
           is or is not distinctive and famous within the meaning
           of subsection (c)(1) of this section.
    
    Zuccarini's conduct satisfies a number of these factors.
    Zuccarini has never used the infringing domain names as
    trademarks or service marks; thus, he has no intellectual
    property rights in these domain names. See id. at (B)(i)(I).
    The domain names do not contain any variation of the legal
    name of Zuccarini, nor any other name commonly used to
    identify him. See id. at (B)(i)(II). Zuccarini has never used
    the infringing domain names in connection with the bona
    fide offering of goods or services. See id. at (B)(i)(III). He
    does not use these domain names for a non-commer cial or
    "fair use" purpose. See id. at (B)(i)(IV). He deliberately
    maintains these domain names to divert consumers fr om
    Shields's web site. In so doing, he harms the goodwill
    associated with the mark. He does this either for
    commercial gain, or with the intent to tar nish or disparage
    Shields's mark by creating a likelihood of confusion. See id.
    at (B)(i)(V). He has knowingly register ed thousands of
    Internet domain names that are identical to, or confusingly
    similar to, the distinctive marks of others, without the
    permission of the mark holders to do so.5 See id. at
    _________________________________________________________________
    
    5. During his deposition and at the preliminary injunction hearing,
    Zuccarini admitted that he registered the variations of "Joe Cartoon," as
    well as thousands of other domain names, because they are confusingly
    similar to others' famous marks or personal names-- and thus are likely
    misspellings of these names -- in an effort to divert Internet traffic to his
    sites. He has registered obvious misspellings of celebrities' names, such
    as gwenythpaltrow.com, rikymartin.com, and britineyspears.com. He has
    also registered variations on popular pr oduct and web site names, like
    sportillustrated.com, mountianbikes.com, and msnchatrooms.com.
    Although we do not determine whether Zuccarini's conduct in each of
    these other cases is itself a violation of the Act, nonetheless his pattern
    of behavior is consistent with a bad faith intent to profit. See Northern
    Light Tech., Inc. v. Northern Lights Club, 236 F.3d 57, 65 (1st Cir. 2001).
    
                                    12
    
    
    (B)(i)(VIII). We have already established that Shields's mark
    is distinctive and famous. See id. at (B)(i)(IX).
    
    Zuccarini argues that his web sites wer e protected by the
    First Amendment because he was using them as self-
    described "protest pages." Therefor e, he contends, his use
    falls under the safe harbor provision of S 1125(d)(1)(B)(ii),
    which states that "[b]ad faith intent . . . shall not be found
    in any case in which the court determines that the person
    believed and had reasonable grounds to believe that the use
    of the domain name was a fair use or otherwise lawful." The
    district court rejected this argument based on its
    conclusion that Zuccarini's claim of good faith and fair use
    was a "spurious explanation cooked up pur ely for this suit."
    Shields, 85 F. Supp. 2d at 640. W e agree.
    
    Zuccarini used his "Joe Cartoon" web sites for purely
    commercial purposes before Shields filed this action.
    Zuccarini was on notice that his use of the domain names
    was considered unlawful when he received the cease and
    desist letters from Shields in December 1999. Zuccarini
    continued to use the infringing domain names for
    commercial purposes until Shields filed this lawsuit.
    Zuccarini testified that he put up the protest pages at 3:00
    a.m. on February 1, 2000, just hours after being served
    with Shields's Complaint. Thus, by his own admission,
    Zuccarini submits that his alleged "fair use" of the
    offending domain names for "political pr otest" began only
    after Shields brought this action alleging a violation of the
    ACPA. We are aware of no authority providing that a
    defendant's "fair use" of a distinctive or famous mark only
    after the filing of a complaint alleging infringement can
    absolve that defendant of liability for his earlier unlawful
    activities. Indeed, were there such authority we think it
    would be contrary to the orderly enforcement of the
    trademark and copyright laws.
    
    We conclude that the district court pr operly rejected
    Zuccarini's argument that his web sites wer e protected
    under the safe harbor provision. There was sufficient
    evidence for the district court to find that Zuccarini acted
    with a bad faith intent to profit when he r egistered and
    used the five domain names at issue here.
    
                                    13
    
    
    B.
    
    The district court correctly concluded that there is a
    substantial likelihood of confusion, as well as actual
    evidence of confusion, between Zuccarini's infringing
    domain names and the "Joe Cartoon" mark. In Opticians
    Ass'n v. Indep. Opticians, 920 F.2d 187, 196 (3d Cir. 1990),
    a trademark infringement case, we held that a finding of
    irreparable injury can be based on a finding of a likelihood
    of confusion. The district court determined that Shields will
    suffer damage to his reputation and a loss of goodwill if
    Zuccarini is allowed to operate his offending web sites.
    Shields's livelihood and fame depend, in lar ge part, on
    Internet users being able to access his sites, and he does
    not want his audience trapped in Zuccarini's sites or put off
    by images displayed thereon which they may attribute to
    him. The district court properly determined that Shields
    would be irreparably harmed if the court did not grant the
    permanent injunction.
    
    Zuccarini testified that he has more than thr ee thousand
    web sites and earns between $800,000 and $1,000,000 a
    year from their use. The court determined that any
    economic harm from the loss of the five infringing domain
    names would be trivial. In Opticians Ass'n, 920 F.2d at 197,
    this court held that, in trademark cases, "public interest
    . . . is a synonym for the right of the public not to be
    deceived or confused." Zuccarini admitted that he is in the
    business of profiting from the public's confusion and that
    he does, in fact, profit from this confusion. The district
    court properly concluded that this injunction would be in
    the public interest.
    
    The district court did not err in determining that the
    elements for granting a permanent injunction set forth in
    ACLU v. Black Horse Pike Reg'l Bd. of Educ., 84 F.3d 1471,
    1477 nn. 2-3 (3d Cir. 1996) were satisfied, thereby entitling
    Shields to a permanent injunction and summary judgment
    on his ACPA claim.
    
    IV.
    
    The Act provides for statutory damages for a violation of
    S 1125(d)(1) "in the amount of not less than $1,000 and not
    
                                    14
    
    
    more than $100,000 per domain name, as the court
    considers just." 15 U.S.C. S 1117(d). Zuccarini argues that
    S 1117(d) does not apply to him because he r egistered the
    offending domain names before the ACP A became law. The
    district court held that Zuccarini's continued use of the
    domain names after November 29, 1999 subjects him to the
    statute's proscriptions and remedies. W e agree with the
    teachings of Virtual Works, Inc. v. Volkswagen of America,
    Inc., 238 F.3d 264, 268 (4th Cir. 2001) ("A person who
    unlawfully registers, traffics in, or uses a domain name
    after the ACPA's date of enactment, November 29, 1999,
    can be liable for monetary damages . . . .") (emphasis
    added); and E. & J. Gallo Winery v. Spider Webs Ltd., 129
    F. Supp. 2d 1033, 1047-1048 (S.D. Tex. 2001) (holding that
    defendant who registered domain name in bad faith could
    be held liable for statutory damages even though
    registration was prior to enactment of the ACP A when
    defendant continued to use web site after the enactment of
    the Act).
    
    In the alternative, Zuccarini argues that he only used the
    web site for sixty days after the passage of the ACP A and
    prior to this lawsuit being filed. He implies that, because he
    only used the web site for a short period of time, the
    district court's assessment of statutory damages was
    punitive in nature. Under the statute, the court has the
    discretion to award statutory damages that it "considers
    just" within a range from $1,000 to $100,000 per infringing
    domain name. See 15 U.S.C. S 1117(d). There is nothing in
    the statute that requires that the court consider the
    duration of the infringement when calculating statutory
    damages. We conclude that the district court properly
    exercised its discretion in awarding $10,000 for each
    infringing domain name.
    
    V.
    
    The ACPA provides that "[t]he court in exceptional cases
    may award reasonable attorney fees to the prevailing
    party." 15 U.S.C. S 1117(a). In trademark infringement
    cases, this court has held that "a district court must make
    a finding of culpable conduct on the part of the losing
    party, such as bad faith, fraud, malice or knowing
    
                                    15
    
    
    infringement before a case qualifies as `exceptional.' "
    Ferrero U.S.A., Inc. v. Ozak T rading, Inc., 952 F.2d 44, 47
    (3d Cir. 1991). The district court found that Zuccarini acted
    willfully and in bad faith when he register ed the "Joe
    Cartoon" domain names in an effort to confuse people and
    to divert Internet traffic to his web sites for his own
    economic gain. The court found that Zuccarini conducted
    no bona fide business related to Joe Cartoon and that he
    had no basis on which to believe his use of the domain
    names was fair and lawful.
    
    Although the term "bad faith" is written into
    S 1125(d)(1)(A)(i) such that it is a thr eshold finding for any
    violation of the ACPA, we are persuaded that the district
    court made a proper finding that, under the circumstances,
    this case qualified as "exceptional" and merited the award
    of attorneys' fees under S 1117(a). 6 The record indicates
    that Zuccarini's conduct was particularly flagrant 7 and that
    he showed no remorse for his actions. The court stated that
    "based on the egregiousness of Zuccarini's conduct and his
    lack of contrition, we without hesitation hold that this is an
    `exceptional' case and that Shields was entitled to an award
    of attorneys' fees." App. at A25. The court's interpretation
    of what constitutes an "exceptional" case under the ACPA is
    proper.
    
    We have considered all contentions pr esented by the
    parties and conclude that no further discussion is
    necessary.
    
    The judgment and the award of statutory damages and
    attorneys' fees will be affirmed.
    _________________________________________________________________
    
    6. In determining that this case is "exceptional" under S 1117(a), we do
    so without deciding whether the finding of "bad faith" under
    S 1125(d)(1)(A)(i) automatically warrants an award of attorneys' fees
    under S 1117(a) and the case law that has interpreted that provision. See
    Ferrero U.S.A., Inc., 952 F .2d at 47.
    
    7. Between the issuance of the March 22, 2000 preliminary injunction,
    through the date of the determination that he violated the ACPA, and up
    until the date of the hearing to determine statutory damages and
    attorneys' fees and costs, Zuccarini r egistered an additional 1,644
    domain names that were common misspellings of other famous
    companies' and/or celebrities' names.
    
                                    16
    
    
    A True Copy:
    Teste:
    
           Clerk of the United States Court of Appeals
           for the Third Circuit
    
                                    17

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